Cookie Lessons for All

The Oreo Braille campaign will initiate Braille learning to educate all children with visual impairment and without visual impairment using the Oreo cookie as a learning tool.

It is estimated that 1 in 3 people who have a disability live in poverty. People with visual impairment fall under this category. A visually impaired person well-versed in Braille can lead a more independent life in the community. It is important to initiate Braille literacy at an early age.

Credits

Advertising School: Miami Ad School, Miami, United States of America
Art Director: Aditi Cheryl Sobti
Art Director: Maria Diaz Diaz
Art Director: Jamal Means
Copywriter: Cecilia Minashes

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